Webinar Tools For Creating The Perfect Webinar!
Wednesday, March 10th, 2010There are a few webinar tools you will need to run a professional and effective webinar. Because the effectiveness of your webinar begins with the webinar set up.
Start planning your presentation by creating a webinar set-up sheet. On this sheet, list out the following:
- your webinar OBJECTIVE (sales, a phone appointment, education?)
- your webinar TITLE (this should be benefit driven)
- what you plan to COVER on your webinar
- your STORY (This is “why” you are qualified to host your webinar.)
- CASE STUDIES (real-life examples of how you, or others you have helped, have been successful with your product or services)
- EDUCATION (killer tips and tricks they need to know to help overcome the “problem”)
- ROAD BLOCKS to success (obstacles that will keep them from solving the problem)
- CALL TO ACTION (This is where you encourage them to act on what you’ve shown them. Go to your website, buy your product or service, or call for an appointment.)
The second webinar tool is a background template for your powerpoint presentation. When you create your template, include these things:
- background graphic – Have a graphic made that sets you apart and conveys the message of the webinar. Paste this graphic as the background image on your master slide.
- your picture – Also on your master slide, use a professional-looking picture of yourself. Put it in the top left corner. Seeing a picture of your will help people remember you and your voice.
-bullet points that show up when you click your mouse – Go to the “custom animation” option and have each line on your presentation appear when you click your mouse in the master slide.
-call to action URL – Write out your website’s URL at the top of your master slide so that your “call to action” can be seen on each slide. Your website should feature a buy button, a phone number to call, an email option form, etc.
To set up a webinar, you need the following tools:
- webinar hosting – A webinar hosting account lets you present your audio and video to hundreds of people at the same time. A few webinar hosting companies include: GoToWebinar, Manexa, Omnovia, Web Ex and Adobe Connect
- registration web page – You can use the registration page given to you by the webinar hosting company or you can create your own (recommended). Remember to use benefit-driven language to entice them to register for your webinar. “What’s in it for them?”
- autoresponder – You want to remind them of the upcoming webinar (even after they register). And you definitely want to follow up with them AFTER the webinar with your call to action.
So those are the essential webinar tools. Give them careful thought, set them up, and you will likely see HUGE results.
Stephen Beck is an expert at showing individuals and small businesses how to increase their sales using webinars! He invites you to an amazing FREE weekly webinar to discover webinar tools to set up your webinar! Hurry, these fill up fast! Lock in your place here: http://www.WildlyWealthyWebinars.com.